Rainbow Farm is a multimedia production company with a focus of creating diverse, intelligent, and progressive art. Founded in Omaha, Nebraska by Justice Jamal Jones, transplanted to New York City, our company’s name speaks to its mission of cultivating a rainbow spectrum of work with a focus on communal art agriculture that nourishes the mind and soul. Rainbow Farm is a meeting ground for those with distinct perspectives and/or multidisciplinary interests.
Alongside production, Rainbow Farm is also a platform for sharing art, writing, and performance. For, Rainbow Farm has a rolling “zine’ that covers art and culture which is open to the public to submit.
Founder Justice Jamal Jones, is a multidisciplinary artist. Justice is a filmmaker, actor, and writer based in New York City. They have worked in production, creative direction, styling and as talent at Disney on Broadway, Vogue Italia, Paper Magazine, and Maybelline New York. As a black queer individual in the arts industry, Justice has often been boxed in as one or another of their disciplines. Rainbow Farm is Justice’s revolt to that ideal. At Rainbow Farm Justice hopes to create a space where individuals can cultivate the multiplicity of themselves outside of inaccurate binding standards. Justice uses the metaphor of a farm to describe their art practice, as it is also a homage to his upbringing. “Farming is a communal experience. I remember going to my local farmers market as a child with my parents and feeling that I was a part of a larger community. I believe art is and can be this way. I want to develop projects alongside others and cultivate a vast diverse artistic agriculture.”
An experimental pop album through inferno, purgatory , and paradise
When We Touch
"When We Touch" is an intergenerational conversation about intimacy, during two isolating pandemics: HIV/AIDS and COVID 19. A collaboration between founder Justice Jamal Jones and Ph.D Andrew Spieldenner for A Pill for Promiscuity to be published under Rutgers University Press. The conversation explores the specific impact these two viruses have on black and brown queer people, for this group has been disproportionally affected by both viruses. The chapter provokes new ideals around the intricacies of calculating risks and social distancing, while craving intimacy.
How To Raise A Black Boy
An experimental fairytale dedicated to the modern black boy, in which four boys disappear one night, as many black boys do, and find themselves on a fantastical journey to break the curses of black boyhood.
A free space of expression for writers and artist, and those who are still figuring it out.